AGENDA CAPTION:
Title
Receive a presentation from Destination Services regarding the creation of the Heritage Tourism and Preservation Grant, and provide direction to the City Manager.
Body
Meeting date: November 18, 2025
Department: Destination Services - Rebecca Ybarra
Amount & Source of Funding
Funds Required: Yes
Account Number: 12024227.52600
Funds Available: $375,000
Account Name: Historic Funding
Fiscal Note:
Prior Council Action: Funding allocated by City Council during budget workshops.
City Council Strategic Initiative: [Please select from the dropdown menu below]
Economic Vitality
Quality of Life & Sense of Place
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Comprehensive Plan Element (s): [Please select the Plan element(s) and Goal # from dropdown menu below]
? Economic Development - Choose an item.
? Environment & Resource Protection - Choose an item.
? Land Use - Choose an item.
? Neighborhoods & Housing - Choose an item.
? Parks, Public Spaces & Facilities - Choose an item.
? Transportation - Choose an item.
? Core Services
? Not Applicable
Master Plan: [Please select the corresponding Master Plan from the dropdown menu below (if applicable)]
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Background Information:
City Council directed staff to allocate Hotel Occupancy Tax as allowed by State of Texas Statue for heritage tourism and preservation projects that promote or enhance our local history and heritage in San Marcos. Funds are determined annually by budget capacity and approved by City Council during the budget process.
The Heritage Tourism and Preservation grant was created to offer nonprofit organizations an opportunity to apply for funding assistance for projects and events that engage visitors and residents which serves to promote tourism through historic preservation projects and activities rooted in local history and heritage.
Funds may be requested for capital, planning, experiential educational, or marketing projects at historically or culturally significant sites that ma...
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