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File #: CUP-25-53    Version: 1 Name:
Type: Action Item Status: Individual Consideration
File created: 9/5/2025 In control: Planning and Zoning Commission
On agenda: 9/23/2025 Final action:
Title: CUP-25-53 (Tapville) Hold a public hearing and consider a request by Rama Popuri, on behalf of Tapville, for a Conditional Use Permit to allow on premise consumption of Beer & Wine, located at 3939 S IH 35. (K. Buck)
Sponsors: Kaitlyn Buck
Attachments: 1. CUP-25-53 Staff Report, 2. CUP-25-53 Maps, 3. CUP-25-53 Business Details, 4. CUP-25-53 Application Documents, 5. CUP-25-53 Presentation
Date Ver.Action ByActionResultAction DetailsMeeting DetailsVideo
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AGENDA CAPTION:

Title

CUP-25-53 (Tapville) Hold a public hearing and consider a request by Rama Popuri, on behalf of Tapville, for a Conditional Use Permit to allow on premise consumption of Beer & Wine, located at 3939 S IH 35. (K. Buck)

Body

Meeting date:  September 23, 2025

 

Department:  Planning & Development Services

 

Amount & Source of Funding
Funds Required:
  N/A

Account Number:  N/A

Funds Available:  N/A

Account Name:  N/A

 

Fiscal Note:
Prior Council Action: N/A

City Council Strategic Initiative:

N/A

N/A

N/A

 

Comprehensive Plan Element (s):
Economic Development - Choose an item.
Environment & Resource Protection - Choose an item.
Land Use - Choose an item.
Neighborhoods & Housing - Choose an item.
Parks, Public Spaces & Facilities - Choose an item.
Transportation - Choose an item.

Core Services

Not Applicable

Master Plan
:
Choose an item.

Background Information:

The proposed Tapville kiosk at San Marcos Premium Outlets is a self-pour beer and wine kiosk that will be permanently located on the subject property. In the past, 3 former kiosk businesses have received a Conditional Use Permit by the Planning and Zoning Commission in this general location. Operations are structured with safeguards to ensure responsible alcohol service, including a trained employee on-site to manage safety and built-in pour limits to prevent overconsumption. Individual stores on the subject property may decide whether beverages are allowed inside their businesses. Staff added a condition of approval that no alcohol sales shall occur after 9pm to avoid late-night activity and to ensure that an employee be on-site. Additional safety measures include locking the trailer, refrigeration, and dispensing system after hours.

 

Council Committee, Board/Commission Action:
N/A

Alternatives:

N/A


Recommendation: 

Staff recommends approval of CUP-25-53 with the following conditions:

1.                     The permit shall be valid for one (1) year, provided standards are met; and

2.                     An employee shall be on site while the system is operational; and

3.                     No alcohol sales shall occur after 9pm; and

4.                     The permit shall be effective upon issuance of the TABC License; and

5.                     The permit shall be posted in the same area and manner as the Certificate of Occupancy.